PRIVACY POLICY

LA BRUNE & LA BLONDE places particular importance to the respect of your private life and the confidential treatment of your personal data and in doing so strives to comply with the provisions of the French Data Protection Act of 6 January 1978 as amended and the General Regulations on Data Protection (GRDP).

Specifically, LA BRUNE & LA BLONDE processes your data in such a way as to guarantee appropriate security of personal data, including protection against unauthorized or unlawful processing and against accidental loss, destruction or damage, using appropriate technical or organisational measures (integrity and confidentiality).

This Privacy Policy is intended to inform you about the manner in which the personal information that you communicate to LA BRUNE & LA BLONDE on the LA BRUNE & LA BLONDE Online Boutique, in our showroom, or by any other means, is processed.

The Privacy Policy is applicable to all users of the LA BRUNE & LA BLONDE website and/or customers of the LA BRUNE & LA BLONDE Online Boutique. We invite you to read its content carefully. If you do not agree with the terms of this Privacy Policy, please do not communicate any personal information about yourself and stop using the LA BRUNE & LA BLONDE website.

When providing your personal data, you must agree, by ticking the box provided for this purpose, to their collection, storage and processing by LA BRUNE & LA BLONDE under the terms and conditions of this Privacy Policy.

You also have the right to withdraw your consent at any time. Withdrawal of consent does not compromise the lawfulness of the processing based on the consent given prior to such withdrawal.

This Privacy Policy may be modified by LA BRUNE & LA BLONDE at any time and without prior notice, in particular due to normative changes. The new Privacy Policy will apply from the date it is posted on the Site.

1. Collected date

When you visit the LA BRUNE & LA BLONDE Online Boutique, contact our Customer Service Department, when you write us or ask to receive our newsletters, we collect a certain amount of personal data from you, which results from your activity on the LA BRUNE & LA BLONDE Website and from the data you have communicated to us in connection with orders placed.

The information that we collect as a result of our exchanges, of your visits to the LA BRUNE & LA BLONDE Website and that you provide may concern the following categories:

– contact information: including surname, first name, e-mail, telephone number and delivery and billing address,

– personal information, including your date of birth and purchase history,

– payment or credit card information,

– data relating to your ring, bracelet or necklace size,

– personal preferences, including your wish list.

 

When you interact with our LA BRUNE & LA BLONDE site, certain data is automatically collected from your web browser. This data includes cookies, IP addresses, data identifying your internet browser and its version and web beacons.

2. Use of collected data

In order to ensure you a quality experience, LA BRUNE & LA BLONDE will process and use the personal information you provide to :

– allow you to identify yourself when making a purchase on the LA BRUNE & LA BLONDE Online Boutique,

– ensure the follow-up of orders placed on the LA BRUNE & LA BLONDE online Boutique (delivery, invoicing, etc.),

– communicate to you the information, products and/or services you request or that may be of interest to you, when you have consented to be contacted for this purpose,

–  follow up on your visits to the LA BRUNE & LA BLONDE Online Boutique and to remember your preferences during your future visits (delivery address, means of payment, etc.),

– improve the efficiency of the LA BRUNE & LA BLONDE Online Boutique and your customer experience;

– inform you of any changes made to the LA BRUNE & LA BLONDE Online Boutique.

3. Disclosure of data to third parties

LA BRUNE & LA BLONDE does not market, rent or disclose your personal information to third parties other than an administrative or judicial authority that has given it an injunction to do so.

Furthermore, in order to fully respect your rights and to protect your personal data, LA BRUNE & LA BLONDE undertakes not to disseminate your personal data to third parties to whom it has not entrusted a mission related to the transaction carried out on the LA BRUNE & LA BLONDE Online Boutique. In doing so, certain data concerning you may be shared with the following operators:

– transport operators;

– banking operators;

– administration within the framework of reporting obligations or any request from institutions that the Company has to deal with;

– any other third party whose intervention in connection with the sale would be necessary.

 

In any event, should your consent be required for the transmission of your data to a third party, your consent will be obtained beforehand from the Website and the relevant information will be brought to your attention.

4. Retention period

The personal data collected on the LA BRUNE & LA BLONDE online Boutique is kept for as long as necessary for each of the purposes defined above and within the limits defined by law.

As regards personal data relating to your purchases, we keep them longer in order to comply with legal obligations, such as in particular in tax matters.

5. Law and protection

In accordance with the Applicable Regulations, you have the right to access, rectify and delete your personal data. In addition, you have the right to object to the processing of your personal data, for reasons relating to your particular situation, as well as the right to request that LA BRUNE & LA BLONDE limit the processing of personal data.

 

In order to implement one of these rights, all you need to do is to make a request online at the following address: contact@labruneetlablonde.com or by post, indicating your surname, first names, address and, if possible, your customer reference at the following address

LA BRUNE & LA BLONDE
11, rue du marché Saint Honoré
75001 Paris
France

 

LA BRUNE & LA BLONDE undertakes to process all requests as quickly as possible.

If you have any questions about this Privacy Policy or how your information may be handled, please contact us on +33 (0) 1 49 24 90 98.

 

LA BRUNE & LA BLONDE uses all appropriate security measures to ensure the protection of your information in accordance with this Privacy Policy and the requirements of the GSPD.

 

In particular, LA BRUNE & LA BLONDE takes all useful precautions with regard to the nature of the personal data communicated to it and the risks presented by their processing, in order to preserve their security and in particular to prevent them from being distorted, damaged or accessed by unauthorised third parties.

 

In the event of a violation of your personal data that may create a high risk for your rights and freedoms, LA BRUNE & LA BLONDE will inform you as soon as possible in accordance with Articles 33 and 34 of the GDRP.

6. Cookies

By using the LA BRUNE & LA BLONDE Online Boutique and by choosing not to block or deactivate cookies when you have the opportunity to do so, you consent to the use of personal information in connection with the technologies described in this Privacy Policy.

 

We collect data, which may include personal data, from your browser when you browse the LA BRUNE & LA BLONDE Online Boutique.

Cookies and tags are used to collect this data, which may include :

– your IP address,

– your unique identification cookie,

– cookie information and information about the contents of your equipment to access certain features

– the unique equipment identification number and type of equipment,

– the browser type and language,

– the operating system and configuration,

– the country and time zone,

– previously visited sites,

– information on your actions on the LA BRUNE & LA BLONDE Online Boutique such as click behaviour, purchases and preferences,

– access times and referring URL.

 

Please note that third parties, such as Google, may also collect data from the LA BRUNE & LA BLONDE Online Boutique via cookies, third-party modules and widgets. These third parties collect data directly from your browser and the processing of this data is subject to their own data protection charters.

 

We use cookies and tags to track the terms of use of the LA BRUNE & LA BLONDE Online Boutique, understand your preferences (such as country and language), provide services and improve your online experience. We also use cookies and web beacons to obtain general information about traffic on the LA BRUNE & LA BLONDE Online Boutique and your interactions, to identify trends and obtain statistics, and to improve the LA BRUNE & LA BLONDE Online Boutique.

 

LA BRUNE & LA BLONDE Online Boutique uses three types of cookies:

– Technical cookies: These cookies allow the user to navigate the LA BRUNE & LA BLONDE Online Boutique and to use functions such as the shopping cart;

– Analysis cookies: The LA BRUNE & LA BLONDE Online Boutique uses cookies from Google Analytics to quantify the number of users visiting the LA BRUNE & LA BLONDE Online Boutique. These cookies make it possible to measure and analyse how users navigate through the LA BRUNE & LA BLONDE Online Boutique. This information allows LA BRUNE & LA BLONDE to continually improve its services and to facilitate the purchasing process for users of the online Boutique LA BRUNE & LA BLONDE. For more information on this subject, you can consult the Google Analytics privacy page : https://developers.google.com/analytics/devguides/collection/analyticsjs/cookie-usage;

– Personalisation cookies: When browsing or purchasing from the LA BRUNE & LA BLONDE Online Boutique, the user will be reminded of his or her preferences (for example, tastes or preferred language). Thanks to these cookies, it is possible to offer a simpler, faster and more personalized browsing experience for users.

You can choose to be alerted by your computer each time a cookie is sent, or you can choose to decline all cookies. You can make these choices by accessing the Internet browser settings on each of your devices. As each browser is different, you should check the “Help” menu of your browser to fully understand how to change the cookie settings. If you refuse cookies, access to many of the contents of the LA BRUNE & LA BLONDE Online Boutique may be less efficient and some of our services may not function properly.

 

The LA BRUNE & LA BLONDE Online Boutique may contain links to other websites, which have different privacy policies from our own. As such, LA BRUNE & LA BLONDE assumes no responsibility for the content or practices of the linked sites. LA BRUNE & LA BLONDE recommends that users of the LA BRUNE & LA BLONDE Online Boutique review the privacy policies of all websites that can be accessed through the LA BRUNE & LA BLONDE Online Boutique.

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